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Ron Toth, Jr., Proprietor
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Colorful Old Vigor Cereal Advertising Premium Ink Pen Blotter With Premiums
Item #8165
Price: $29.99 
$5.00 shipping & handling
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Colorful Old Vigor Cereal Advertising Premium Ink Pen Blotter With Premiums
Cereal   Prize   Toy   Novelty   Miniature   Advertising   Premium   Food   Ink Pen   Blotter   Nostalgic
The picture below shows a view of this Colorful Old Vigor Cereal Advertising Premium Ink Pen Blotter With Premiums. The ink blotter is not dated but believed to be from the early 1900s. It pictures a Vigor Cereal box. There are two color scenes within circles. One has a young girl playing with a ball on a string like a yo-yo. The other is of a young boy playing with an acrobat toy. The Multi-colored blotter advertises:

THERE IS A TOY IN EVERY PACKAGE
OF VIGOR
10 CENTS A PACKAGE
''Vigor'' is better than any other ''flaked''
breakfast food - excepting ''Force.''
There is a fine toy in every package.
Your mama's grocery man keeps it.

There are seven premiums / prizes pictured and thirty-five listed. These were put into the boxes of cereal. (see lists below)

PICTURED ON THE BLOTTER ARE:

SPINNING TOP WITH SPRING TOP SECTION
JAPANESE DOLL or FIGURE
CLAPPER NOISEMAKER
NOISE MAKER WIND UP TOY
ROCKET BASEBALL
and two others

PARTIAL LIST OF TOYS
PACKED IN
''VIGOR'' PACKAGES

PRIZES LISTED ON RIGHT SIDE OF THE INK BLOTTER ARE:

BASEBALLS
JAPANESE DOLLS
TOPSY TOPS
RETURN BALLS
HUMMING TOPS
DRAWING BOOKS
KNITTERS
GAME OF CHECKERS
BLOW - OUTS
JAPANESE BASKETS
JAPANESE FANS
CHINA DOLLS
BISQUE DOLLS
BISQUE FIGURES
FAIRY FLOWERS
METAL WHISTLES
KAZOOS
CLAPPERS
COLORED CRAYONS
DOMINOES
TOM TOM DRUMS
PURSES
HARMONICAS
STORY BOOKS
MONEY BANKS
PRINTING OUTFIT
DOILIES AND SILKS
KITCHEN SETS
CHINA BANKS
JACOB'S LADDERS
CIGAR WHISTLES
DISK PISTOLS
METAL TOPS
BEAD CHAINS
PAINT BOOKS

It measures 8-7/8'' x 3-7/8''. It appears to be in good used condition as pictured. There are creases and ink on the back from blotting written words.

This Old Vigor Cereal Advertising Premium Ink Pen Blotter was professionally photographed and it is featured in full color on page #43 of the 2011 ''The Great American Cereal Book'' by Marty Gitlin and Topher Ellis. The nice hard cover book was published by Abrams Image of New York City and it is now available. ISBN: 978-0-8109-9799-8.

Click on image to zoom.
Colorful Old Vigor Cereal Advertising Premium Ink Pen Blotter With Premiums


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