|The picture below shows a view of this Colorful Old Vigor Cereal Advertising Premium Ink Pen Blotter With Premiums. The ink blotter is not dated but believed to be from the early 1900s. It pictures a Vigor Cereal box. There are two color scenes within circles. One has a young girl playing with a ball on a string like a yo-yo. The other is of a young boy playing with an acrobat toy. The Multi-colored blotter advertises:|
THERE IS A TOY IN EVERY PACKAGE
10 CENTS A PACKAGE
''Vigor'' is better than any other ''flaked''
breakfast food - excepting ''Force.''
There is a fine toy in every package.
Your mama's grocery man keeps it.
There are seven premiums / prizes pictured and thirty-five listed. These were put into the boxes of cereal. (see lists below)
PICTURED ON THE BLOTTER ARE:
SPINNING TOP WITH SPRING TOP SECTION
JAPANESE DOLL or FIGURE
NOISE MAKER WIND UP TOY
and two others
PARTIAL LIST OF TOYS
PRIZES LISTED ON RIGHT SIDE OF THE INK BLOTTER ARE:
GAME OF CHECKERS
BLOW - OUTS
TOM TOM DRUMS
DOILIES AND SILKS
It measures 8-7/8'' x 3-7/8''. It appears to be in good used condition as pictured. There are creases and ink on the back from blotting written words.
This Old Vigor Cereal Advertising Premium Ink Pen Blotter was professionally photographed and it is featured in full color on page #43 of the ©2011 ''The Great American Cereal Book'' by Marty Gitlin and Topher Ellis. The nice hard cover book was published by Abrams Image of New York City and it is now available. ISBN: 978-0-8109-9799-8.