|The picture below shows larger views of both sides and the inside popping section. The premium toy was originally designed in the shape of a hand gun, or a revolver with a western theme, and the popping, or bang sound that it made was of a gun being shot. This premium toy however is imprinted in multiple colors.
The outside is in thick paper, and the inner noise making part is of thinner paper. The outside side pictures Santa Claus with five children, and toys including two dolls a toy car, a drum, and a trumpet horn. The other side pictures Santa Claus flying in a sleigh with eight reindeer. In the sleigh is a bag of toys including a horn a toy car, a drum, and a sailboat. Both sides of the inside section features Santa Claus waving while holding his toy sack with dolls, drum, and horn. It is marked on the outside and inside as follows:
FROM YOUR LOCAL
COCA – COLA BOTTLER
DON’T GRASP HANDLE TIGHTLY – SWOOP DOWNWARD
TO PRODUCE EXPLOSION. IF PAPER SNAP BREAKS
CUT ANOTHER SAME SHAPE AND PASTE ON.
©1956 SPOTSWOOD SPEC. CO. LEXINGTON, KY.
This Christmas holiday premium toy measures about 7-3/8'' x 6-1/2''. It appears to be in mint condition as pictured.