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| | | The picture shows a view of this Unused 1956 Love Me Tender Elvis Presley Movie Ad Mat Mold. The ad mat is not dated but it is from 1956 when this movie was made. This is a mold in which lead is poured to create a thin metal negative image that is then mounted on a wooden block for printing. Advertising is no longer being made or printed like this. The ad mat is like a miniature 3-D poster and would look nice framed, or you could still use it and make print blocks from it. The print block would have been used to print on movie pages in newspapers, in magazines, or in the movie theater programs. It is made of a thick compressed paper board. This admat has an image of Elvis with a guitar, one with Elvis and a woman, and a man with a gun. It is marked as follows: MR. ROCK 'N' ROLL IN THE STORY HE WAS BORN TO PLAY! 20th CENTURY FOX PRESENTS RICHARN EGAN - DEBRA PAGET AND INTRODUCING ELVIS PRESLEY IN LOVE ME TENDER CINEMASCOPE CO-STARRING ROBERT MIDDLETON - WILLIAM CAMPBELL NEVILLE BRAND - WITH MILDRED DUNNOCK - BRUCE BENNETT PRODUCED BY DAVID WEISBART DIRECTED BY ROBERT D. WEBB SCREENPLAY BY ROBERT BUCKNER MAT - 207 92 LINES x 2 COLUMNS (184 LINES) 2 COLUMNS x 6-5/8 INCHES The ad mat measures about 4-9/16'' x 8-3/8''. It is in good unused condition with water spotting in the upper right corner and a couple trimmed letters in the lower left corner as pictured. Below here, for reference, is a cast list from this 1956 movie: LOVE ME TENDER Cast Richard Egan - Vance Reno Debra Paget - Cathy Reno Elvis Presley - Clint Reno Robert Middleton - Mr. Siringo William Campbell - Brett Reno Neville Brand - Mike Gavin Mildred Dunnock - Martha Reno Bruce Bennett - Major Kincaid James Drury - Ray Reno Russ Conway - Ed Galt Ken Clark - Mr. Kelso Barry Coe - Mr. Davis Dorothy Hack Paul E. Burns - Jethro (uncredited) Heinie Conklin - Train passenger (uncredited) Steve Darrell - Train conductor #2 (uncredited) Joe Di Reda - Soldier #1 (uncredited) Tom Greenway - Paymaster (uncredited) Frank Griffin - Bit part (uncredited) L.Q. Jones - Pardee Fleming (uncredited) Jay Jostyn - Major Harris (uncredited) Frank Mills - Train passenger (uncredited) Edward Mundy - Auctioneer (uncredited) Bob Rose - Station agent (uncredited) Dick Sargent - Confederate soldier (uncredited) Jerry Sheldon - Train conductor (uncredited) James Stone - Storekeeper (uncredited) |
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