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| | | The picture shows a view of the (3) Unused 1956 Love Me Tender Elvis Presley Movie Ad Mat Molds in this lot. These are all still connected. Two have movie scene images and one has movie images with advertising for the movie. The ad mat is not dated but it is from 1956 when this movie was made. These are molds in which lead is poured to create a thin metal negative image that is then mounted on a wooden block for printing. Advertising is no longer being made or printed like this. The ad mat is like a miniature 3-D poster and would look nice framed, or you could still use them to make print blocks. The print block would have been used to print on movie pages in newspapers, in magazines, or in the movie theater programs. It is made of a thick compressed paper board. These admats have images of Elvis Presley. It is marked as follows: MR. ROCK 'N' ROLL IN THE STORY HE WAS BORN TO PLAY! 20th CENTURY FOX PRESENTS RICHARN EGAN - DEBRA PAGET AND INTRODUCING ELVIS PRESLEY IN LOVE ME TENDER CINEMASCOPE CO-STARRING ROBERT MIDDLETON - WILLIAM CAMPBELL NEVILLE BRAND - WITH BRUCE BENNETT PRODUCED BY DAVID WEISBART DIRECTED BY ROBERT D. WEBB SCREENPLAY BY ROBERT BUCKNER MAT - 105 70 LINES x 1 COL. (1 COL. x 5 INCHES) The three ad mats together measure about 4-11/16'' x 9-1/2''. They are in mint unused condition as pictured. Below here, for reference, is a cast list from this 1956 movie: LOVE ME TENDER Cast Richard Egan - Vance Reno Debra Paget - Cathy Reno Elvis Presley - Clint Reno Robert Middleton - Mr. Siringo William Campbell - Brett Reno Neville Brand - Mike Gavin Mildred Dunnock - Martha Reno Bruce Bennett - Major Kincaid James Drury - Ray Reno Russ Conway - Ed Galt Ken Clark - Mr. Kelso Barry Coe - Mr. Davis Dorothy Hack Paul E. Burns - Jethro (uncredited) Heinie Conklin - Train passenger (uncredited) Steve Darrell - Train conductor #2 (uncredited) Joe Di Reda - Soldier #1 (uncredited) Tom Greenway - Paymaster (uncredited) Frank Griffin - Bit part (uncredited) L.Q. Jones - Pardee Fleming (uncredited) Jay Jostyn - Major Harris (uncredited) Frank Mills - Train passenger (uncredited) Edward Mundy - Auctioneer (uncredited) Bob Rose - Station agent (uncredited) Dick Sargent - Confederate soldier (uncredited) Jerry Sheldon - Train conductor (uncredited) James Stone - Storekeeper (uncredited) |
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