The picture shows four views of this Old Hard Plastic Kellogg's FireDepartment Chief Cereal Prize Toy Car. This car is believed to be from the 1950s and used as a prize in a box of Kelloggs cereal. The ''K.F.D.'' on the hood and trunk are believed to stand for Kelloggs FireDepartment. The two doors are marked ''FIRE CHIEF''. The toy car is made of red plastic and it has black wheels. It measures 2-3/4'' long and is in excellent condition as pictured.