|The picture shows the cover and a few sample pages of this 1959 (18) Page F.B. WASHBURN CANDY COMPANY Salesman's Presentation Folder. The binder folder is dark blue with an applied typed label. Inside is a variety of pages pertaining to the advertising of items for the F.B. Washburn Candy Company of Brockton, Massachusetts. It was put together by the Jerome O'Leary Advertising Agency of Boston, Mass. on September 2, 1959.|
There is the folder, a title page, and typed pages concerning advertising WALEECO Cocoanut Candy Bars in the Newspaper, on Radio, and on Television. There is a typed page with the top five newspapers in upper New York State at the time. There is another typed page about advertising WALEECO COCOANUT CANDY BARS and WALEECO WILD CHERRY COUGH DROPS on Boston Television WNAC in Boston. One page has a pasted on ad to be run in newspapers for WALEECO WILD CHERRY COUGH DROPS. The next typed page talks about TV advertising during AMERICAN BANDSTAND, MY FRIEND FLICKA, and RIN TIN TIN. There is a blue page with an advertisement for WALEECO COCOANUT CANDY BARS.
Other pages in here are pertaining to a variety of New England Television and Radio Stations. There are maps showing 1959 broadcast ranges for the following stations: WNAC-TV Boston Massachusetts, WMTW-TV Portland, Maine, ABC-TV Mount Washington, New Hampshire, WNAC of Boston, Mass., and WICE of Providence, Rhode Island and Fall River / New Bedford, Massachusetts. The closed folder measures 9-1/8" x 11-1/2". All of the pages are in mint condition.