The picture shows a front and back view of this 1964 Insurance Company Advertising Boston Massachusetts Convention Key Chain Tag. The tag or coin appears to be made of brass. One side has an image of three people on a shield and a torch. It is marked on the two sides as follows:
LOYAL PROTECTIVE LIFE BOSTON PERSONAL PROTECTION SINCE 1895 QUALIFIED 1964 INTERNATIONAL CONVENTION
The tag or coin measures 1-5/16'' wide. It is in fair to good condition as pictured.