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|The picture shows (6) sample pages of this Colorful 1950's (24) Page Toy Catalog. Unfortunately the cover page is gone and I can not find a reference to the store it came from inside. The back cover is present (pictured) and it has an address label but no return address. It is simply addressed to "BOXHOLDER". It has a 1954 two cent Jefferson postage stamp that is postmaked Hillsboro, New Hampshire.|
With all that said, it is still a nice colorful catalog with many, many great toys pictured. Looking through the catalog I see the following character toys:
Dennis The Menace Doll, Dennis The Menace Bop / Punching Bag, Fred Muggs Monkey Puppet, Roy Rogers Western Band Set, Howdy Doody Marionette, Mr. & Mrs. Potato Head Set, Jerry Mahoney Ventriloquist Doll, Bobbsey Twins Paper Doll Set, Junt Jemima Pancake Making Set, Campbells Kids Cooking Set, and a Howdy Doody Electric Doodle Kit.
Other toys that might be of interest include: Dolls: Ideal Saucy Walker, Sunbabe Layette set, Ideal Betsy Wetsy, Uneeda Beauty, Star Doll, Uneeda Baby Trix, Valentine Musical Bride, Etone Bobbysoxer, + More Dolls and accessories...There is a pool table, football, basketball, archery set, golf set, ping pong set, Hollywood tea set, Infant toys including plush & rubber. There isa page of Hubley Vehicles including a Navy Fighter Plane, Sports Car, Carryall Truck, Telephone Truck, Dump Truck, Tractor - Loader, large Dump Truck, a boxed Farm Set, and a boxed assortment set. There is a page of games including: Veda, Cootie, Squares, Chinese Checkers, Finger Paint, Intrigue, Combination Set, Pathfinder, Park and Shop, Easy Money, Bat-M-Up Baseball, Tru-Action Football, and Electric Football. There is a Sub-Machine Gun, Cap Gun Sets with Holsters, Daisy Training Rifle, Dart Gun Set, Stage Coach, Pull Toy, Little Warrior Indian Set, Cowboy Outfit, Cash Registers, and Banks. There are ride on toys such as a Tractor, Hobby Horse, Rocking Horse, School Bus. There is a page full of Struco Toys including: Road Grader, Auto Transport, Tractor Trailer, Utility (garbage) Truck, and Dump Truck. There is a remote control Ford Custom Sedan, A.M.T. Buick Road Master, and Ford Sunliner Convertible. There are American Flyer Trains including "Crusader", "The Arrow", and "Silver Comet". There are Gilbert Microscope and Chemistry Sets as well as an Erector set. There are many musical instruments, a Mattel "Getar", Ukulele, and a Jack in the Box. There are educational toys, Puzzle Set, Metal Car Set, Cowboy & Indian Playset, American logs and Brick sets, Rel's Western Set, Art Kit, Remco Intercom Set, Craft Kits, Tinytown Drugstore Set, Cooking, Cleaning and Dressmaking Sets, Metal Appliances, Irwin Car Assembly Kit, Slinky, Toy Tools, Lido Knights Playset, Nylint Tournatractor and Tournahauler, Ideal Fix It Car, Mattel Dream Car, Nosco Tin Wind Up Train, and Revell Model Kits including: Admiral Fleet Set, Plane Set, and Highway Pioneers.
All of these things and much, much more in this great detailed catalog! All are pictured in color and many are pictured as boxed sets. The catalog measures 10-1/2" x 8". Aside from the missing cover it is in excellent condition.
Click on image to zoom.